This project was a 48-hour design challenge to create a set of frames for an Ikea ad with a 3-frame logo resolve at the end. I collaborated with my friends Cora Keene and Aanvik Singh to conceptualize and design for this competition.
IKEA is known for its minimalistic and functional products that can fit into the lifestyles of any demographic. Our ad focuses on what IKEA means to a specific individual, featuring certain furniture items that they use. Our logo resolve ties this idea together by assembling these different parts and making them into one IKEA logo.